Improving Roblox Onboarding Experience
Roblox connects a massive audience of players, creators, and parents, but its current sign-up is one-size-fits-all. This redesign reimagines the first five minutes of the experience with adaptive, role-based onboarding. By creating separate paths for players, creators, and parents, the goal was to improve clarity, build trust, and make the process more engaging without adding unnecessary friction.
This project focused more on UX structure than visual polish. The centerpiece is a color-coded FigJam map of the three flows, supported by a small set of key screens that demonstrate how each path resolves specific needs.
Scope: Independent portfolio project
Deliverables: FigJam flow map, low-fidelity wireframes, select high-fidelity screens, lightweight prototype
Tools: FigJam, Figma
Improving Roblox Onboarding Experience
Roblox connects a massive audience of players, creators, and parents, but its current sign-up is one-size-fits-all. This redesign reimagines the first five minutes of the experience with adaptive, role-based onboarding. By creating separate paths for players, creators, and parents, the goal was to improve clarity, build trust, and make the process more engaging without adding unnecessary friction.
This project focused more on UX structure than visual polish. The centerpiece is a color-coded FigJam map of the three flows, supported by a small set of key screens that demonstrate how each path resolves specific needs.
Scope: Independent portfolio project
Deliverables: FigJam flow map, low-fidelity wireframes, select high-fidelity screens, lightweight prototype
Tools: FigJam, Figma
Improving Roblox Onboarding Experience
Roblox connects a massive audience of players, creators, and parents, but its current sign-up is one-size-fits-all. This redesign reimagines the first five minutes of the experience with adaptive, role-based onboarding. By creating separate paths for players, creators, and parents, the goal was to improve clarity, build trust, and make the process more engaging without adding unnecessary friction.
This project focused more on UX structure than visual polish. The centerpiece is a color-coded FigJam map of the three flows, supported by a small set of key screens that demonstrate how each path resolves specific needs.
Scope: Independent portfolio project
Deliverables: FigJam flow map, low-fidelity wireframes, select high-fidelity screens, lightweight prototype
Tools: FigJam, Figma
Improving Roblox Onboarding Experience
Roblox connects a massive audience of players, creators, and parents, but its current sign-up is one-size-fits-all. This redesign reimagines the first five minutes of the experience with adaptive, role-based onboarding. By creating separate paths for players, creators, and parents, the goal was to improve clarity, build trust, and make the process more engaging without adding unnecessary friction.
This project focused more on UX structure than visual polish. The centerpiece is a color-coded FigJam map of the three flows, supported by a small set of key screens that demonstrate how each path resolves specific needs.
Scope: Independent portfolio project
Deliverables: FigJam flow map, low-fidelity wireframes, select high-fidelity screens, lightweight prototype
Tools: FigJam, Figma
Context
Overview
Roblox’s existing onboarding process is simple but generic. Everyone goes through the same sign-up flow regardless of whether they are a player, a creator, or a parent. This misses important opportunities: kids don’t get a playful or inclusive sign-up experience, creators aren’t introduced to Roblox Studio early, and parents aren’t given visibility into safety features.
My Role
I led the full UX process, from identifying gaps in the current experience to mapping new flows, wireframing, and exploring UI directions. The focus was on showing how adaptive onboarding could serve different user groups more effectively.
Timeline
One-week sprint:
Day 1–2: UX audit, problem definition, flow mapping in FigJam
Day 3–4: Wireframing and prototyping of redesigned flows
Day 5: Documentation and preparation of case study deliverables
Context
Overview
Roblox’s existing onboarding process is simple but generic. Everyone goes through the same sign-up flow regardless of whether they are a player, a creator, or a parent. This misses important opportunities: kids don’t get a playful or inclusive sign-up experience, creators aren’t introduced to Roblox Studio early, and parents aren’t given visibility into safety features.
My Role
I led the full UX process, from identifying gaps in the current experience to mapping new flows, wireframing, and exploring UI directions. The focus was on showing how adaptive onboarding could serve different user groups more effectively.
Timeline
One-week sprint:
Day 1–2: UX audit, problem definition, flow mapping in FigJam
Day 3–4: Wireframing and prototyping of redesigned flows
Day 5: Documentation and preparation of case study deliverables
Context
Overview
Roblox’s existing onboarding process is simple but generic. Everyone goes through the same sign-up flow regardless of whether they are a player, a creator, or a parent. This misses important opportunities: kids don’t get a playful or inclusive sign-up experience, creators aren’t introduced to Roblox Studio early, and parents aren’t given visibility into safety features.
My Role
I led the full UX process, from identifying gaps in the current experience to mapping new flows, wireframing, and exploring UI directions. The focus was on showing how adaptive onboarding could serve different user groups more effectively.
Timeline
One-week sprint:
Day 1–2: UX audit, problem definition, flow mapping in FigJam
Day 3–4: Wireframing and prototyping of redesigned flows
Day 5: Documentation and preparation of case study deliverables
Context
Overview
Roblox’s existing onboarding process is simple but generic. Everyone goes through the same sign-up flow regardless of whether they are a player, a creator, or a parent. This misses important opportunities: kids don’t get a playful or inclusive sign-up experience, creators aren’t introduced to Roblox Studio early, and parents aren’t given visibility into safety features.
My Role
I led the full UX process, from identifying gaps in the current experience to mapping new flows, wireframing, and exploring UI directions. The focus was on showing how adaptive onboarding could serve different user groups more effectively.
Timeline
One-week sprint:
Day 1–2: UX audit, problem definition, flow mapping in FigJam
Day 3–4: Wireframing and prototyping of redesigned flows
Day 5: Documentation and preparation of case study deliverables
Project Brief
The challenge was to improve Roblox’s onboarding without adding unnecessary complexity. The goal was to design adaptive flows that:
Make sign-up more fun and accessible for players
Provide creators with immediate access to tools and tutorials
Help parents create child accounts and feel confident in Roblox’s safety features
The outcome would be a more inclusive onboarding experience that balances speed, clarity, and trust.
Project Brief
The challenge was to improve Roblox’s onboarding without adding unnecessary complexity. The goal was to design adaptive flows that:
Make sign-up more fun and accessible for players
Provide creators with immediate access to tools and tutorials
Help parents create child accounts and feel confident in Roblox’s safety features
The outcome would be a more inclusive onboarding experience that balances speed, clarity, and trust.
Project Brief
The challenge was to improve Roblox’s onboarding without adding unnecessary complexity. The goal was to design adaptive flows that:
Make sign-up more fun and accessible for players
Provide creators with immediate access to tools and tutorials
Help parents create child accounts and feel confident in Roblox’s safety features
The outcome would be a more inclusive onboarding experience that balances speed, clarity, and trust.
Project Brief
The challenge was to improve Roblox’s onboarding without adding unnecessary complexity. The goal was to design adaptive flows that:
Make sign-up more fun and accessible for players
Provide creators with immediate access to tools and tutorials
Help parents create child accounts and feel confident in Roblox’s safety features
The outcome would be a more inclusive onboarding experience that balances speed, clarity, and trust.
Design
The solution was organized into three adaptive flows, each tailored to its audience:
Player Flow
Role selection: “I want to Play”
Gamified sign-up form with a username generator and avatar progress indicator
Personalized discovery screen highlighting games appropriate for their age
Creator Flow
Role selection: “I want to Create”
Sign-up form with the option to link external tools such as GitHub or Blender
Creator welcome screen featuring a clear CTA to download Roblox Studio and quick-start tutorials
Parent Flow
Role selection: “I’m a Parent”
Simple parent sign-up with email and password
Optional child account setup with restrictions for content, time limits, and spending
Parent dashboard intro with safety tools, monitoring, and clear reassurance about control
The final flows were mapped in FigJam to clearly visualize the branching structure, with color-coded paths for each role.
Design
The solution was organized into three adaptive flows, each tailored to its audience:
Player Flow
Role selection: “I want to Play”
Gamified sign-up form with a username generator and avatar progress indicator
Personalized discovery screen highlighting games appropriate for their age
Creator Flow
Role selection: “I want to Create”
Sign-up form with the option to link external tools such as GitHub or Blender
Creator welcome screen featuring a clear CTA to download Roblox Studio and quick-start tutorials
Parent Flow
Role selection: “I’m a Parent”
Simple parent sign-up with email and password
Optional child account setup with restrictions for content, time limits, and spending
Parent dashboard intro with safety tools, monitoring, and clear reassurance about control
The final flows were mapped in FigJam to clearly visualize the branching structure, with color-coded paths for each role.
Design
The solution was organized into three adaptive flows, each tailored to its audience:
Player Flow
Role selection: “I want to Play”
Gamified sign-up form with a username generator and avatar progress indicator
Personalized discovery screen highlighting games appropriate for their age
Creator Flow
Role selection: “I want to Create”
Sign-up form with the option to link external tools such as GitHub or Blender
Creator welcome screen featuring a clear CTA to download Roblox Studio and quick-start tutorials
Parent Flow
Role selection: “I’m a Parent”
Simple parent sign-up with email and password
Optional child account setup with restrictions for content, time limits, and spending
Parent dashboard intro with safety tools, monitoring, and clear reassurance about control
The final flows were mapped in FigJam to clearly visualize the branching structure, with color-coded paths for each role.
Design
The solution was organized into three adaptive flows, each tailored to its audience:
Player Flow
Role selection: “I want to Play”
Gamified sign-up form with a username generator and avatar progress indicator
Personalized discovery screen highlighting games appropriate for their age
Creator Flow
Role selection: “I want to Create”
Sign-up form with the option to link external tools such as GitHub or Blender
Creator welcome screen featuring a clear CTA to download Roblox Studio and quick-start tutorials
Parent Flow
Role selection: “I’m a Parent”
Simple parent sign-up with email and password
Optional child account setup with restrictions for content, time limits, and spending
Parent dashboard intro with safety tools, monitoring, and clear reassurance about control
The final flows were mapped in FigJam to clearly visualize the branching structure, with color-coded paths for each role.
Results
The redesign showed how adaptive onboarding could turn Roblox’s generic sign-up into a tailored experience for its diverse audience. Players get an engaging and fun start, creators are introduced to development resources right away, and parents gain trust through clear and accessible safety tools.
This shift from a single flow to role-based onboarding demonstrated how UX improvements can create clarity, reduce friction, and strengthen user confidence without overcomplicating the process.
Results
The redesign showed how adaptive onboarding could turn Roblox’s generic sign-up into a tailored experience for its diverse audience. Players get an engaging and fun start, creators are introduced to development resources right away, and parents gain trust through clear and accessible safety tools.
This shift from a single flow to role-based onboarding demonstrated how UX improvements can create clarity, reduce friction, and strengthen user confidence without overcomplicating the process.
Results
The redesign showed how adaptive onboarding could turn Roblox’s generic sign-up into a tailored experience for its diverse audience. Players get an engaging and fun start, creators are introduced to development resources right away, and parents gain trust through clear and accessible safety tools.
This shift from a single flow to role-based onboarding demonstrated how UX improvements can create clarity, reduce friction, and strengthen user confidence without overcomplicating the process.
Results
The redesign showed how adaptive onboarding could turn Roblox’s generic sign-up into a tailored experience for its diverse audience. Players get an engaging and fun start, creators are introduced to development resources right away, and parents gain trust through clear and accessible safety tools.
This shift from a single flow to role-based onboarding demonstrated how UX improvements can create clarity, reduce friction, and strengthen user confidence without overcomplicating the process.
Takeaways
Designing for multiple audiences requires balancing simplicity with personalization
Parental trust can be built by surfacing safety tools early, not burying them in settings
Gamified micro-interactions can make routine forms feel more fun for younger users
A clear UX structure often matters more than visual polish when solving fundamental onboarding problems
Takeaways
Designing for multiple audiences requires balancing simplicity with personalization
Parental trust can be built by surfacing safety tools early, not burying them in settings
Gamified micro-interactions can make routine forms feel more fun for younger users
A clear UX structure often matters more than visual polish when solving fundamental onboarding problems
Takeaways
Designing for multiple audiences requires balancing simplicity with personalization
Parental trust can be built by surfacing safety tools early, not burying them in settings
Gamified micro-interactions can make routine forms feel more fun for younger users
A clear UX structure often matters more than visual polish when solving fundamental onboarding problems
Takeaways
Designing for multiple audiences requires balancing simplicity with personalization
Parental trust can be built by surfacing safety tools early, not burying them in settings
Gamified micro-interactions can make routine forms feel more fun for younger users
A clear UX structure often matters more than visual polish when solving fundamental onboarding problems